中东媒体总部大楼(Middle East Media Headquarters)竞赛方案 - BIG

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项目档案:
建筑设计: BIG
主持建筑师:bjarke ingels, andreas klok pedersen
地点:中东

设计时间:2015
项目进程:进行中
类型:竞赛

建筑面积:653700平方米
注:BIG事务所标志性图解从第25图开始

项目简介:
BIG 建筑事务所公开了其为中东巨大的媒体总部设计的竞赛方案。事务所为国际广播公司设计了一个连接一起的结构,同时寻求保持与地区特定文化的一致性。

650000平方米两栋立方体的塔楼旨在鼓励建筑内各种人彼此间的交流沟通。为了最大化建筑的这种作用,新闻编辑室和广播室组成的垂直村落统一在汇集了员工和访客的张拉帐篷之下。

“峡谷”内的平台和正上方的楼层为休闲放松提供了一个共享空间,高层的员工则可以去不对访客开放的屋顶露台。方案也包含了若干共享设施,如一个餐饮空间,一个健身房,一间银行和一个礼堂。

尽管共享一个公共底层空间,内部功能分区仍保持明晰确定,以保证必要的私密性。对空间的特别要求较少的功能区安排在较高的楼层,这里重复的楼层能给予空间更大的灵活性。

两个方体形成了一个独立的地标。
(中文为简介,与英文不一一对应)

(本文贡献方:BIG,designboom;组织:树状模式)
A Community Under One Roof. Media at its core is about communication between people. The Media Headquarters Building is designed to maximize the interaction between staff, visitors and audience under one common roof. A single tensile canopy spans between the two towers covering a vertical village of newsrooms and broadcast studios. The Middle East Media Headquarters will form a framework for international broadcasting grounded in the specific culture of the region, reflecting the core elements that characterize the Media HQ. At the intersection of contemporary media and the heritage of the region\'s rich culture we have explored innovative uses of traditional architectural elements. We have been inspired by the bazaars, the tiled ceramic roofs and the architectural use of textiles indigenous to the Arab world. The archetypal character of the Media HQ building makes it a timeless icon capable of accommodating and projecting the ever changing needs of a dynamic and lively media organization of today. Both a landmark and a communal space the Media Headquarter Building will become the heart of the entire media city attracting people from near and far. Several institutions framing a single forum. Two squares forming a single landmark.





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